The Chamber switched to a virtual event this year and invited three former Rose Queens to give updates on their lives since their parade, share memories, and answer questions from attendees.
The public can join in on the fun by creating a short video of a minute or less to show why they love Alhambra. They can post the video on Facebook, Twitter, or Instagram with the hashtag #LoveAlhambra. The videos may be shared by the city on its social media platforms.
New this year will be the Downtown Alhambra Business Association’s very first Alhambra Chalk Art Contest.