- Business Advocacy
Downtown Alhambra’s annual Tree Lighting Ceremony will kick off the holiday season into high gear from 6 p.m. to 9 p.m. Friday, Dec. 6, at Renaissance Plaza, 1 E. Main St., on the northeast corner of Garfield Avenue and Main Street.
Families are invited to take free digital photos with Santa while watching some holiday-themed entertainment from PopRock Academy and the Daurden Performing Arts Conservatory, who will perform The Nutcracker. Santa will arrive by firetruck at 6 p.m. to light the Christmas tree. Pop-up holiday vendors will be on site, and patrons can enjoy the local eateries and stores nearby.
In the tradition of spreading holiday cheer, donation boxes will be available to help support the Alhambra Fire Department's Spark of Love Toy Drive. Last year, the community helped fill two boxes. Bring a new, unwrapped toy or gift certificate to help out those in need.
The Downtown Alhambra Business Association and the Alhambra Chamber of Commerce are presenting this annual tradition to showcase the Downtown Alhambra area. Come stroll, shop, dine, and enjoy.